About Ivory
Ivory is a soft yellow color that evokes a delicate feeling. With a hex value of #FFFFF0, this color sits at 60° on the color wheel with 100% saturation and 97% lightness.
This fresh hue represents nature, growth, and renewal. Green-toned colors like Ivory are known to reduce stress and create a sense of balance. They're excellent choices for eco-friendly brands, health-related products, and calming interfaces.
Ivory works well for backgrounds and large design areas, as well as accents and highlights. When using Ivory in your designs, consider pairing it with complementary colors for optimal contrast and visual balance.
Ivory Shades
Contrast on Ivory
Black text
Sample paragraph text
Recommended for readability
White text
Sample paragraph text
CSS Usage
UI Preview
Button
Badge
Text Highlight
The quick brown fox jumps over the lazy dog. highlighted text example shows how the color looks as a text highlight.
Card
Card Title
This card uses your color as a border accent.
Alert / Toast
Link / Accent
This is a paragraph with a link using your color. The color can be applied to interactive elements.
Similar Colors to Ivory
Color Combinations
Proven color harmonies that work well with Ivory
Complementary colors sit opposite each other on the color wheel, creating maximum contrast and visual impact.
Best for: Call-to-action buttons, important highlights, and designs that need strong visual punch.
Analogous colors are adjacent on the color wheel, creating harmonious, cohesive palettes that feel naturally pleasing.
Best for: Brand identities, nature-inspired designs, and serene, professional interfaces.
Frequently Asked Questions
Common questions about Ivory color