#AD0023 Color Information

Hex color code: #AD0023

A eye-catching red shade, #AD0023 appears as (173, 0, 35) in RGB and (348°, 100%, 34%) in HSL. It is widely used in graphic design.

Try:
Color NameFirebrick
HEX
#AD0023
RGB
173, 0, 35
HSL
348°, 100%, 34%
CMYK
0%, 100%, 80%, 32%

Shades

CSS Usage
color: #AD0023;
background-color: #AD0023;
border-color: #AD0023;
box-shadow: 0 0 10px #AD0023;
border: 2px solid #AD0023;
Tailwind Usage
bg-[#AD0023]
text-[#AD0023]
border-[#AD0023]
shadow-[0_0_10px_AD0023]

Generate Gradient

Gradient CSS
background: linear-gradient(90deg, #AD0023, #FF5733);

Preview in UI

Button

.btn-primary { background-color: #AD0023; color: #FFFFFF; }

Badge

New Feature
.badge { background-color: #AD0023; color: #FFFFFF; }

Text Highlight

The quick brown fox jumps over the lazy dog. highlighted text example shows how the color looks as a text highlight.

Card

Card Title

This card uses your color as a border accent.

.card-accent { border: 2px solid #AD0023; background-color: #AD002315; }

Alert / Toast

This is an alert using your color as accent.
.alert { background-color: #AD002320; border-left: 4px solid #AD0023; }

Link / Accent

This is a paragraph with a link using your color. The color can be applied to interactive elements.

a { color: #AD0023; }

Related Colors

Complementary

Analogous

Triadic

Split Complementary

Tetradic

Monochromatic

Popular Colors

Common HEX Colors

Color Theory

Relationships based on the position of #AD0023 in the color wheel.

Current Complementary Triadic Analogous

RGB, HSL and CMYK Values

RGB

173, 0, 35

Red: 173 / Green: 0 / Blue: 35

HSL

348°, 100%, 34%

Hue: 348° / Saturation: 100% / Lightness: 34%

CMYK

0%, 100%, 80%, 32%

Cyan: 0% / Magenta: 100% / Yellow: 80% / Key: 32%

What color is #AD0023?

#AD0023 is a highly saturated hue associated with energy and excitement.

Color Shades

Complementary Colors

Color Palette

HEX to RGB

Convert #AD0023 to RGB:

rgb(173, 0, 35)HEX to RGB Converter →

HEX to HSL

Convert #AD0023 to HSL:

hsl(348, 100%, 34%)RGB to HSL Converter →

HEX to CMYK

Convert #AD0023 to CMYK:

cmyk(0%, 100%, 80%, 32%)Color Converter →

Color Meaning and Usage

#AD0023 is a eye-catching red color with RGB values of 173, 0, 35 and HSL of 348°, 100%, 34%. This highly saturated hue evokes energy and excitement, making it suitable for a common choice for dashboards and SaaS products. Lighter variations like #FFFFFF create softer gradients.

The complementary color of #AD0023 is #00AD8B, creating high-contrast pairings. For softer combinations, try analogous colors like #AD0079.

Use #AD0023 in CSS: color: #AD0023 or background-color: #AD0023. Create palettes with Color Palette Generator or check contrast with Contrast Checker.

Contrast with #AD0023

Sample text on this color - The quick brown fox jumps over the lazy dog.

Contrast Ratio: 2.80:1
WCAG AA: Fail
WCAG AAA: Fail

Need more control? Contrast Checker →

Frequently Asked Questions

What color is #AD0023?

#AD0023 is a eye-catching red color - a highly saturated hue that evokes energy and excitement.

What is the RGB value of #AD0023?

#AD0023 in RGB is (173, 0, 35) - 173 red, 0 green, and 35 blue.

How to use #AD0023 in CSS?

Use #AD0023 directly in your CSS properties like color or background-color.

What colors go well with #AD0023?

#00AD8B (complementary), #AD0079 (analogous), and #610013 (lighter shade) work well with #AD0023.