#AA7CC4 Color Information

Hex color code: #AA7CC4

The hex color #AA7CC4 is a subtle purple with RGB values of (170, 124, 196) and HSL of (278°, 38%, 63%). It is often used for branding and logos.

Try:
Color NameMedium Purple
HEX
#AA7CC4
RGB
170, 124, 196
HSL
278°, 38%, 63%
CMYK
13%, 37%, 0%, 23%

Shades

CSS Usage
color: #AA7CC4;
background-color: #AA7CC4;
border-color: #AA7CC4;
box-shadow: 0 0 10px #AA7CC4;
border: 2px solid #AA7CC4;
Tailwind Usage
bg-[#AA7CC4]
text-[#AA7CC4]
border-[#AA7CC4]
shadow-[0_0_10px_AA7CC4]

Generate Gradient

Gradient CSS
background: linear-gradient(90deg, #AA7CC4, #FF5733);

Preview in UI

Button

.btn-primary { background-color: #AA7CC4; color: #000000; }

Badge

New Feature
.badge { background-color: #AA7CC4; color: #000000; }

Text Highlight

The quick brown fox jumps over the lazy dog. highlighted text example shows how the color looks as a text highlight.

Card

Card Title

This card uses your color as a border accent.

.card-accent { border: 2px solid #AA7CC4; background-color: #AA7CC415; }

Alert / Toast

This is an alert using your color as accent.
.alert { background-color: #AA7CC420; border-left: 4px solid #AA7CC4; }

Link / Accent

This is a paragraph with a link using your color. The color can be applied to interactive elements.

a { color: #AA7CC4; }

Related Colors

Complementary

Analogous

Triadic

Split Complementary

Tetradic

Monochromatic

Popular Colors

Common HEX Colors

Color Theory

Relationships based on the position of #AA7CC4 in the color wheel.

Current Complementary Triadic Analogous

RGB, HSL and CMYK Values

RGB

170, 124, 196

Red: 170 / Green: 124 / Blue: 196

HSL

278°, 38%, 63%

Hue: 278° / Saturation: 38% / Lightness: 63%

CMYK

13%, 37%, 0%, 23%

Cyan: 13% / Magenta: 37% / Yellow: 0% / Key: 23%

What color is #AA7CC4?

#AA7CC4 is a magenta-red hue associated with romance and playfulness.

Color Shades

Complementary Colors

Color Palette

HEX to RGB

Convert #AA7CC4 to RGB:

rgb(170, 124, 196)HEX to RGB Converter →

HEX to HSL

Convert #AA7CC4 to HSL:

hsl(278, 38%, 63%)RGB to HSL Converter →

HEX to CMYK

Convert #AA7CC4 to CMYK:

cmyk(13%, 37%, 0%, 23%)Color Converter →

Color Meaning and Usage

#AA7CC4 is a gentle purple color with RGB values of 170, 124, 196 and HSL of 278°, 38%, 63%. This magenta-red hue evokes romance and playfulness, making it suitable for frequently chosen for fintech and productivity apps. Lighter variations like #FFFFFF create softer gradients.

The complementary color of #AA7CC4 is #97C57D, creating high-contrast pairings. For softer combinations, try analogous colors like #867DC5.

Use #AA7CC4 in CSS: color: #AA7CC4 or background-color: #AA7CC4. Create palettes with Color Palette Generator or check contrast with Contrast Checker.

Contrast with #AA7CC4

Sample text on this color - The quick brown fox jumps over the lazy dog.

Contrast Ratio: 6.39:1
WCAG AA: Pass
WCAG AAA: Fail

Need more control? Contrast Checker →

Frequently Asked Questions

What color is #AA7CC4?

#AA7CC4 is a gentle purple color - a magenta-red hue that evokes romance and playfulness.

What is the RGB value of #AA7CC4?

#AA7CC4 in RGB is (170, 124, 196) - 170 red, 124 green, and 196 blue.

How to use #AA7CC4 in CSS?

Use #AA7CC4 directly in your CSS properties like color or background-color.

What colors go well with #AA7CC4?

#97C57D (complementary), #867DC5 (analogous), and #874CA9 (lighter shade) work well with #AA7CC4.