#724640 Color Information

Hex color code: #724640

A gentle red shade, #724640 appears as (114, 70, 64) in RGB and (7°, 28%, 35%) in HSL. It is often used for branding and logos.

Try:
Color NameDark Olive Green
HEX
#724640
RGB
114, 70, 64
HSL
7°, 28%, 35%
CMYK
0%, 39%, 44%, 55%

Shades

CSS Usage
color: #724640;
background-color: #724640;
border-color: #724640;
box-shadow: 0 0 10px #724640;
border: 2px solid #724640;
Tailwind Usage
bg-[#724640]
text-[#724640]
border-[#724640]
shadow-[0_0_10px_724640]

Generate Gradient

Gradient CSS
background: linear-gradient(90deg, #724640, #FF5733);

Preview in UI

Button

.btn-primary { background-color: #724640; color: #FFFFFF; }

Badge

New Feature
.badge { background-color: #724640; color: #FFFFFF; }

Text Highlight

The quick brown fox jumps over the lazy dog. highlighted text example shows how the color looks as a text highlight.

Card

Card Title

This card uses your color as a border accent.

.card-accent { border: 2px solid #724640; background-color: #72464015; }

Alert / Toast

This is an alert using your color as accent.
.alert { background-color: #72464020; border-left: 4px solid #724640; }

Link / Accent

This is a paragraph with a link using your color. The color can be applied to interactive elements.

a { color: #724640; }

Related Colors

Complementary

Analogous

Triadic

Split Complementary

Tetradic

Monochromatic

Popular Colors

Common HEX Colors

Color Theory

Relationships based on the position of #724640 in the color wheel.

Current Complementary Triadic Analogous

RGB, HSL and CMYK Values

RGB

114, 70, 64

Red: 114 / Green: 70 / Blue: 64

HSL

7°, 28%, 35%

Hue: 7° / Saturation: 28% / Lightness: 35%

CMYK

0%, 39%, 44%, 55%

Cyan: 0% / Magenta: 39% / Yellow: 44% / Key: 55%

What color is #724640?

#724640 is a red-orange hue associated with warmth and passion.

Color Shades

Complementary Colors

Color Palette

HEX to RGB

Convert #724640 to RGB:

rgb(114, 70, 64)HEX to RGB Converter →

HEX to HSL

Convert #724640 to HSL:

hsl(7, 28%, 35%)RGB to HSL Converter →

HEX to CMYK

Convert #724640 to CMYK:

cmyk(0%, 39%, 44%, 55%)Color Converter →

Color Meaning and Usage

A soft red tone, #724640 has RGB (114, 70, 64) and HSL (7°, 28%, 35%). Known for evoking warmth and passion, this red-orange hue is a common choice for dashboards and SaaS products. Lighter variations like #FFFFFF create softer gradients.

The complementary color of #724640 is #406C72, creating high-contrast pairings. For softer combinations, try analogous colors like #724053.

Use #724640 in CSS: color: #724640 or background-color: #724640. Create palettes with Color Palette Generator or check contrast with Contrast Checker.

Contrast with #724640

Sample text on this color - The quick brown fox jumps over the lazy dog.

Contrast Ratio: 2.67:1
WCAG AA: Fail
WCAG AAA: Fail

Need more control? Contrast Checker →

Frequently Asked Questions

What color is #724640?

#724640 is a soft red color - a red-orange hue that evokes warmth and passion.

What is the RGB value of #724640?

#724640 in RGB is (114, 70, 64) - 114 red, 70 green, and 64 blue.

How to use #724640 in CSS?

Use #724640 directly in your CSS properties like color or background-color.

What colors go well with #724640?

#406C72 (complementary), #724053 (analogous), and #412825 (lighter shade) work well with #724640.